When launching a new mobile game, using a Gantt chart can effectively coordinate user acquisition activities with the game’s IP, marketing, and legal teams. For instance, tasks such as market research and ad creative development can be scheduled early, ensuring IP approval and legal compliance are completed in time.
If data analysis from beta testing reveals the need for strategy adjustments, the Gantt chart highlights dependencies like IP and legal approvals before launching new campaigns. This visibility allows for resource reallocation and task prioritization, keeping the project on track despite delays.
Regular updates using the Gantt chart keep all teams aligned and informed, enabling quick pivots and ensuring a smooth, successful game launch.
